Case Study: Sprint Get Fit Challenge
Posted June 29th, 2012
Sprint’s® wellness mission is to be the healthiest company in America by building a sustainable culture of health and wellness. To that end, Sprint offers employees a wide array of free health resources through Sprint Alive! powered by Optum™. In the spirit of innovation, the companies partnered to design a highly motivating, results-oriented program, one that could reach more people and transform the work environment into an energetic, collaborative culture of health and vitality.
The result? Sprint's first-ever nationwide fitness competition, a fun, effective and highly successful wellness program. The Sprint Get Fit Challenge motivated thousands of Sprint employees to take charge of their health and wellness. What’s more, it quickly became a source of fun, camaraderie, and spirited competition throughout the company. Collectively, Sprint Get Fit Challenge participants lost more than 41,000 pounds, took almost 4.8 billion steps, and logged nearly 22 million exercise minutes. For many participants, the experience was both exhilarating and life-changing.